The Nigerian film industry, popularly known as Nollywood, is the second-largest film industry in the world in terms of output. With thousands of filmmakers and an ever-expanding audience base, there’s never been a better time to break into the industry as a screenwriter. However, one major challenge most writers face is getting their scripts noticed—and more importantly, getting producers to respond.
In this blog post, we’ll walk you through how to pitch your script to Nigerian producers effectively, stand out from the crowd, and increase your chances of actually getting that call back.
First, Understand the Business of Nollywood
Before you start pitching, understand that Nigerian producers are not just storytellers—they’re businesspeople. They think in terms of budgets, marketability, locations, audience appeal, and return on investment (ROI).
So while your story might be brilliant on paper, a producer wants to know:
- Can this sell in Nigerian cinemas or on platforms like Netflix, Showmax, or YouTube?
- Will it resonate with local or diaspora audiences?
- How affordable is it to shoot?
Tip: Don’t pitch an N300 million sci-fi script to an indie producer whose average film budget is N15 million.
Step 1: Package Your Script Like a Professional
If your pitch isn’t well-packaged, it’s dead on arrival. Here’s what you need in your script package:
1. Logline (1-2 sentences)
This is your elevator pitch. A one-sentence summary that hooks attention.
Example:
A naïve corper falls in love with a mermaid who only appears on Orie market days, but their love risks awakening an ancient curse.
2. Synopsis (1 paragraph to 1 page)
This should include the beginning, conflict, climax, and resolution. Keep it tight and emotionally engaging.
3. Treatment (2–5 pages)
This is a scene-by-scene or act-by-act breakdown of the story. It should give the producer a clear idea of the plot, characters, and tone.
4. Your Biography
One paragraph about you. Mention any training, credits, contests, or relevant experience. Even if you’re new, highlight your passion and niche.
5. Sample Script (Optional but powerful)
Attach the first 5–10 pages of the script. That’s enough for a producer to judge if you can actually write dialogue, structure scenes, and hold attention.
6. Cover Email/Letter
Your first impression matters. Be clear, respectful, and direct. Mention how you got their contact (referral, LinkedIn, Instagram, etc.), and why you think your script is a good fit.
Step 2: Target the Right Producers
Not every producer is a fit for your story. Research producers who:
- Have produced similar genres
- Are actively producing content (follow them on Instagram, LinkedIn, YouTube)
- Work within your budget range
- Are open to discovering new talent
Tip: Watch the credits of Nigerian films you admire. Look up the producers and their production houses.
Step 3: Pitch Smartly (How to Reach Out)
This is still the most professional and reliable way to reach out.
Subject line example:
“Script Pitch: ‘The River Bride’ – a supernatural romance with strong female leads”
Keep the body of your email polite and direct. No long stories or praise. You can say something like:
Dear [Producer’s Name],
I hope this message finds you well. I’m a screenwriter with a strong passion for telling culturally rooted, marketable Nigerian stories. I’m reaching out to pitch a film script titled ‘The River Bride’, a supernatural romantic drama with high commercial and emotional appeal.
I believe it aligns with your studio’s focus on bold African storytelling. I’ve attached a one-page synopsis and a short bio. I’d be honored if you considered reviewing it, and I’d love to hear your thoughts.
Thank you for your time.
Best regards,
Igbo Clifford
[Phone Number]
[Instagram/Website]
Instagram/WhatsApp/LinkedIn DMs
These work, but only if you’ve already interacted with the producer in some way. If you must send a direct message, keep it short:
“Hi Sir/Ma, I’m a screenwriter. I’ve written a romantic thriller I believe would align with your body of work. May I email you the synopsis?”
Never send a full pitch in a DM unless they request it.
Step 4: Follow Up Professionally
Most producers are busy. If you don’t hear back in 5–7 days, send a gentle follow-up.
“Dear [Name], just checking in to see if you’ve had the chance to review my pitch for ‘The River Bride.’ I’d love to hear your thoughts or any feedback if possible. Thank you again.”
Don’t follow up more than twice. If they ignore you after two follow-ups, move on.
Common Mistakes to Avoid
- Pitching unfinished scripts
- Poor grammar and formatting
- Sending generic messages
- Being overly aggressive or desperate
- Ignoring the producer’s niche or preferences
- Not researching the company you’re pitching to
Bonus: Where to Find Nigerian Producers
Here are a few places you can connect with producers actively looking for new projects:
- Nollywood film festivals (e.g., AFRIFF, AMAA)
- Instagram (search tags like #NollywoodProducer)
- LinkedIn (follow production companies and professionals)
- YouTube (watch short films and find producers in credits)
- Online screenwriting communities (e.g., Filmic Café, Stage32, Facebook groups)
Final Words: Focus on the Craft, Then the Connection
In the end, your script must be compelling. Your pitch only opens the door—what sells it is the strength of the story. So focus on developing screenplays that are emotionally rich, culturally relevant, and economically shootable.
Don’t be discouraged by silence. Many producers read and never reply. Keep improving your craft, keep pitching, and one day, you will get that call back.
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Have a question or want me to review your pitch? Drop a comment or send a message.
Written by Clifford Chimaizuobi Igbo.
Nigerian screenwriter, filmmaker, and co-founder of Julob Entertainment